Tag Archive

Better Customer Service; What’s Your SHOUT Index?

Published on June 3, 2011 By The Strategy Guy

If you haven’t noticed lately, it’s a new age for Customer Service.. where “complaints management” alone just won’t cut it. It’s a Customer Experience Economy, competition is fierce and you just can’t afford to become the next “United Breaks Guitars” viral video. Imagine a little “hick-up” in your customer service.. and the next thing you […]

Innovation, Inventions & Dreams; How to differentiate & make them come true

Published on January 14, 2011 By The Strategy Guy

What’s the difference between an innovation, an invention & a dream? Wikipedia describes innovation as the process that renews something that exists.. and not, as is commonly assumed, the introduction of something new. Furthermore this makes clear that innovation is not an economic term by origin, but dates back to the Middle Ages at least, possibly […]

How To Differentiate & Standout in the Crowd; What’s your signature piece?

Published on June 14, 2010 By The Strategy Guy

The competition is tougher than it’s ever been and to succeed you have to master the art of differentiation! What makes you standout from all the rest? What’s unique & memorable about you, your products or services? What’s going to make people buy what you’ve got to sell? It’s an experience economy these days, so […]

Reducing your Employee Churn/Burn Rate & Getting Results

Published on April 13, 2010 By The Strategy Guy

What is the most value asset you have in your company? You shouldn’t have to think too hard! It’s the people that execute on your strategy. So why do you always seem to be “the last man left standing” in your organization? I’ll share with you the answer, followed by two key lessons & one […]

A Strategy-in-a-Day keeps the doctors away..

Published on June 27, 2009 By The Strategy Guy

What do you do when you get an e-mail from a prospective client who’s come down with the flu, just after coming down with Shingels , which came after a double chest infections? Her family doctor doctor told her these were all stress related and that she either needed to quit her business, or fix […]

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