You should be engaging S.M.A.R.T.E.R. Strategies at every stage of your business, but at what stage should you engage The Strategy Guy?
Early Stage / Start-up / Lean Start-up
This is it! It’s what you’ve been dreaming about, and you’re setting out on a journey that’s going to have many bumps in the road and detours along the way. How well you successfully navigate and pivot around your challenges, as well as maximize every opportunity will determine whether you live your dream or a nightmare.
Building a strong company culture that will anchor your decisions is crucial. Every budding entrepreneur that hasn’t gotten this piece of the puzzle right has lived to regret it. I can guarantee you that lacking an engaging Core Ideology and a focused / agile Strategic Plan will keep you from becoming a scalable venture! You’ll realize it most when you start to reach a critical mass of employees, or worse yet, you may just burn through your start-up capital and never seriously get off the ground to begin with.
Mid Stage / Fast Growth
53% of employees are unable to explain (in depth) their company’s strategy, whilst only 23% of Senior Executives blame the current economic climate as the cause which limits their executive capacity. This is a direct result of strategies which don’t engage every level of your team, and it’s the writing on the wall of your “flat-line” to come, and eventual demise if you don’t correct your course.
86% of Senior Executives agree that their greatest challenge is to mobilize the entire company toward adapting to their continuously changing markets. Consistent successful execution is the now even more critical than ever and “what got you here won’t get you there” (Marshal Goldsmith) unless you have everyone aligned, motivated and engaged (on the same page) at every level of your organization.
Mature Stage / Corporation
Only 27% of employees are aligned & focused on implementation of your required strategies for success. Only 37% would rate their companies very good or excellent at practical execution of their strategies.
Add to this that 90% of effective strategies on paper never make it to successful execution, and you can start to imagine the level underlying organizational deficiencies that are holding you back from reaching your full potential.